Crooked Communication - Lifestyle media by Petter Elfsberg
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Crooked Communication.

Lifestyle Media by Petter Elfsberg.
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About.​

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Crooked Communication is a multimedia content creating company specialised in lifestyle activities and sports. Based in Gävle, Sweden, but ready to travel wherever it is necessary.
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Photoghraphy.

As a photographer I am focused on action- and naturephotography. I am used to rough weather in outdoor environments and are able to shoot under water and from above, of course I am a registered operator and got drone license valid all over the Europian Union. In Fabriken, Gävle I got acces to a professional photostudio equipped with several flashes and backdrops. Click for bigger images.
Beautiful Hoddevik, Norway.
Spring colors over Swedish mountains.
Stand up paddlers. The Canaries, Spain.
Skiing in the forest from above.
Coverphotography for swedish artist Aileen.
Daniel Gilbert, legendary musician, on stage with Avantgardet.
Nature by the Baltic Sea, Sweden.
Mountainbike in the summer at Högbo Bruk, Sweden.
Austrian powderturns.
Playing with shadows in the snow.
All seasons together in Stryn, Norway.
Mountainbike in the mountains of Tänndalen, Sweden.
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Video.

I work with both editing and filming and am techically equipped with gimbal, drone and multiple cameras (including waterproof camera). I have the possibility to shoot at high framerates and record 4K-videos and am also able to record music, podcasts etc with a portable 8-channel audio interface. Check out showreel below.
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Graphic design.

Graphic communication is the way it all started for med and I got the full knowledge to produce great graphics both for screens and prints. I am used to work with both Illustrator and inDesign. Click for bigger images.
Logotype made from scratch. Then printed on business card, ready to be delivered.
This logotype is a part of a graphic profile for Summit Guides. Printed on a 3/4-shirt.
Website for yogastudio and hairdresser "Bra Balans". Responsive design of course.
Vinyl sleeve design in collaboration with illustrator Lisa Magnusson for Fanny Mae & Dynamite Believers/Enviken Records. Pressed in 500 copies.

Writing.

I work together with many outdoor- and sportsmagasines, online and print. Mainly I write​ for the Swedish webmagasine freeride.se (300 000 unique visitors each month during winterseason) and have over one hundred articles, news and travel reportages published on the site. In periods I have also been working as editor for the company. Click to read full articles.
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Cykelpremiär i Kungsberget
happyride.se • 2nd july 2021
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Trillevallen - nostalgiskt skidparadis ett stenkast från Åre
freeride.se • 29th january 2021
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Säsongens första svängar i Tänndalen
​funasfjallen.se • 13th november 2020 
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Osthang i Ramundberget - Sveriges skönaste butik?
freeride.se • 24th march 2020
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Sportgastein - puderparadiset ovanför Bad Gastein
​freeride.se • 11th march 2020
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Hoddevik: allt annat än kokosdrinkar och svajande palmer
freeride.se 
• 2nd december 2019
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Fria fötter på surfbrädan i Ericeira, Portugal
freeride.se • 23rd may 2018
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5 nybörjartrix för bättre fjällcykling
​happyride.se • 14th august 2020
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Petter Elfsberg.

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My interest for media started in school at Medieprogrammet and owing to my passion for the mountains and the ocean, my camera and my computer has become a natural way to collect memories from different adventures. Together with music, nature is my biggest inspiration..Today I work full time as a freelancer based in Gävle, Sweden.
Contact
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Partners.

Proud to work together with several great companies, here is a few of them.
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Instagram.

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Get up to date with the latest work and adventures on instagram.
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Petter Elfsberg
info@crookedcommunication.com
+46 (0) 70 318 09 03
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